AI & Automation
ROI of AI Automation: Real Business Examples
Three small case examples with real numbers, not pitch decks.
ROI talk is usually inflated. Here are three honest examples from teams in the 10-40 person range.
Real estate
12,000 old leads re-contacted by AI caller. ~340 warm conversations. 28 closed deals over 90 days.
Local services
After-hours AI receptionist captured 142 calls/month that previously hit voicemail. ~18% booked appointments.
Ecommerce
Abandoned cart flow + tracking automation cut support tickets by 38% and lifted recovered revenue by 14%.
The bottom line
Not 10x results. Just 1.2-1.4x — across enough things that it adds up.