AI & Automation
How Do I Automate Lead Generation and Follow-Ups?
The stack most B2B teams actually use - without the buzzwords.
Lead gen automation is usually three pieces: a source, a router, and a sequence.
Source
Forms, ad lead-gen, scraped lists, or inbound calls. Pick one or two - not five.
Router
An automation that scores, tags, and assigns within minutes, not hours.
Sequence
Email + SMS + a human call, in that order, spread across 7-10 days.
The bottom line
Speed-to-lead matters more than cleverness. First reply within 5 minutes roughly doubles your conversion rate.